Privacy Policy

Last Updated: July 11, 2019

OUR COMMITMENT TO YOU

SEOMatic Advertising Solutions LTD ("us", "we" or "Company") respects the privacy of its users (each, a "User" or "you") and are committed to protect the privacy of Users who access, register, use or engage with its website (the "Website") and any other services provided in connection thereof (collectively, the "Services").

The Company has prepared this Privacy Policy to outline our practices with respect to collecting, using and disclosing your information when you use the Services.

We encourage you to read the Privacy Policy carefully and use it to make informed decisions. By using the Services, you agree to the terms of this Privacy Policy and your continued use of the Services constitutes your ongoing agreement to the Privacy Policy.

CONTENTS
GROUNDS FOR DATA COLLECTION 1
WHAT TYPE OF DATA WE COLLECT? 2
HOW DO WE USE THE DATA WE COLLECT? 3
TRACKING TECHNOLOGIES 4
WITH WHOM DO WE SHARE YOUR PERSONAL DATA? 5
TRANSFER OF DATA OUTSIDE THE EEA 6
HOW WE PROTECT YOUR INFORMATION 6
RETENTION 7
USER RIGHTS 7
OUR POLICY TOWARD CHILDREN 7
HOW TO CONTACT US? 8
UPDATES TO THIS POLICY 8
GROUNDS FOR DATA COLLECTION
Processing of your “Personal Data” (meaning any information which may potentially allow your identification with reasonable means) is necessary for the performance of our contractual obligations towards you, provision of our Services, the operation of our Website, to protect our legitimate interests and for compliance with legal and regulatory obligations to which we are subject.
When you use our Services, you consent to the collection, storage, use, disclosure and other uses of your Personal Information as described in this Privacy Policy.
WHAT TYPE OF DATA WE COLLECT?
Personal Data

In the course of using the Services, we may collect certain Personal Data to provide and improve the Services, to contact or identify you, to enable you to access certain parts of the Service or as otherwise indicated in this Policy. We collect the following Personal Data about you .
  • When you register the Website – in order to provide you with our Services, you will be required to register to the Website. As part of the registration process, you will be required to provide us with your contact details, including your name, phone number, address and email address.
  • When you make a purchase on our Website – Some actions on our Service requires you to provide your payment details in order perform them. Such payment details are processed on our behalf by our payment processors. We do not collect or otherwise process your payment information.
  • When using our Service - our webserver will automatically collect your IP address, and unique online identifiers. These details are pseudonimyzed (cannot directly identify you) and are collected for the purpose of delivering relevant content and ads and operating and improving our Services (including services from our partners).
  • When you send us an email – we will collect any information, including Personal Data that you choose to include in your inquiry to us.
  • When you subscribe to our newsletters – we will collect your email address.
Non-Personal Data

We also collect data about the use of our Service and the characteristics and activities of users, in order to operate it and improve it. We may collect the following non-Personal Data:
  • Technical information – this includes data such as the browser you are using and its display settings, your operating system, device type, session start/stop time, time zone, network connection type (e.g., Wi-Fi, cellular), cookie information, your general location (city and country), and general information regarding your online behavior (e.g. clicks, actions, search queries, etc.).
If we combine Personal Data with non-Personal Data, the combined data will be treated as Personal Data.
HOW DO WE USE THE DATA WE COLLECT?
  • When you register the Website – in order to provide you with our Services, you will be required to register to the Website. As part of the registration process, you will be required to provide us with your contact details, including your name, phone number, address and email address.
  • Service announcements - we will use your Personal Data to communicate with you and to keep you informed of our latest updates to our Service and offer you service offers.
  • Marketing and advertising - We may use your Personal Data in the following ways: we may send you promotional material concerning our Service, or our partners' services, which we believe might interest you; we may also display certain adverts on our Service, which we believe will be relevant for you. We make our best efforts to make sure you see only relevant ads and receive relevant communications from us, including but not limited to, by building an automated profile based on your Personal Data.
    • Opt-out of receiving marketing materials - You may choose not to receive our promotional or marketing emails (all or any part thereof) by clicking on the “unsubscribe” link in the emails that you receive from us. Please note that even if you unsubscribe, we may continue to send you service-related updates and notifications, or reply to your queries and feedback you provide us.

      If you do not want us to share your Personal Data for marketing and advertising purposes, you may opt-out in accordance with the "tracking technologies" section below, or contact us using the details provided below. Please note that even if you opt-out, we may still use and share your Personal Data with third parties for non-marketing purposes (for example to fulfill your requests and orders, communicate with you and respond to your inquiries, etc.). In such cases, the companies with whom we share your Personal Data are authorized to use your Personal Data only as necessary to provide these non-marketing services.
  • Analytics, surveys and research - from time to time, we may conduct surveys or test features, and analyze the data we have to develop, evaluate and improve these features, all in order to improve our Services and offerings (including to our business partners), and think of new and exciting features for our users.
  • Protecting our interests - we may use your Personal Data when we believe it’s necessary in order to take precautions against liabilities, investigate and defend ourselves against any third party claims or allegations, investigate and protect ourselves from fraud, protect the security or integrity of our services and protect the rights and property of the Company, its users and/or partners.
  • Enforcing of policies - we may use your Personal Data in order to enforce our policies, including but not limited to our Terms of service.
  • Compliance with legal and regulatory requirements - we may use your Personal Data to investigate violations, and as required by law, regulation or other governmental authority, or to comply with a subpoena or similar legal process.
Non-Personal Data

We also collect data about the use of our Service and the characteristics and activities of users, in order to operate it and improve it. We may collect the following non-Personal Data:
  • Technical information – this includes data such as the browser you are using and its display settings, your operating system, device type, session start/stop time, time zone, network connection type (e.g., Wi-Fi, cellular), cookie information, your general location (city and country), and general information regarding your online behavior (e.g. clicks, actions, search queries, etc.).
If we combine Personal Data with non-Personal Data, the combined data will be treated as Personal Data.
TRACKING TECHNOLOGIES
When you visit or access our Services we use (and authorize 3rd parties to use) pixels, cookies, events and other technologies (collectively, "Tracking Technologies"). Those allow us to automatically collect information about you, your device and your online behavior, in order to enhance your navigation in our Services, improve our Services performance, perform analytics and customize your experience. In addition, we may merge data we have with data collected through these tracking technologies and data we may obtain from other sources and, as a result, such data may become Personal Data.

Types of Tracking Technologies

There are five main types of Tracking Technologies:
  • Strictly necessary Tracking Technologies - These Tracking Technologies are essential to enable you to login, navigate around and use the features of our Services, or to provide a service requested by you (such as your username). We do not need to obtain your consent in order to use these Tracking Technologies. These Tracking Technologies can be used for security and integrity reasons - for example to detect violation of our policies and for support or security features.
  • Strictly necessary Tracking Technologies - These Tracking Technologies are essential to enable you to login, navigate around and use the features of our Services, or to provide a service requested by you (such as your username). We do not need to obtain your consent in order to use these Tracking Technologies. These Tracking Technologies can be used for security and integrity reasons - for example to detect violation of our policies and for support or security features.
  • Functionality Tracking Technologies - These Tracking Technologies allow our Services to remember choices you make (such as your language) and provide enhanced and personalized features. For example, these Tracking Technologies are used for authentication (to remember when you are logged-in) and support other features of our Services.
  • Performance Tracking Technologies - These Tracking Technologies collect information about your online activity (for example the duration of your visit on our Services), including behavioral data and content engagement metrics. These Tracking Technologies are used for analytics, research and to perform statistics (based on aggregated information).
  • Marketing or Advertising Tracking Technologies - These Tracking Technologies are used to deliver tailored offers and advertisements to you, based on your derived interests, as well as to perform email marketing campaigns. They can also be used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by our advertisers (for example advertising networks) and provide them insights about the people who see and interact with their ads, visit their websites or use their app.
  • Social media Tracking Technologies - These Tracking Technologies include social media features, such as the Facebook "Like" or "Share" buttons, or third party log-in services. These features are either hosted by a third party or hosted directly on our Services. Your interactions with these features are governed by the privacy statement of the company providing these features.
Storing Tracking Technologies

We store Tracking Technologies when you visit or access our Services (typically, when you are access our Website). These are called "First Party Tracking Technologies". In addition, Tracking Technologies are stored by other third parties (for example our analytics service providers, business partners and advertisers) – these are called "Third Party Tracking Technologies". Both types of Tracking Technologies may be stored either for the duration of your visit on our Services or for repeat visits. How to Manage Your Tracking Technologies Settings There are various ways in which you can manage and control your Tracking Technologies settings. Please remember that, by deleting or blocking Tracking Technologies, some of the features of the Services may not work properly or as effectively.
  • Below are some links to some commonly used web browsers. Information about cookies is usually found in the "Help" section of the web browser.
  • For other browsers, please consult the documentation that your browser manufacturer provides.

  • Mobile Devices - You can-opt out of certain types of interest-based advertising (or “cross-app” advertising), by accessing the “settings” on your device:
    • If you're using an Apple device you can configure your device to limit ad tracking to by clicking on "settings" > "privacy" > "advertising" and toggling "limit ad tracking" to ‘on.’
    • If you're using an Android device you can opt out of most app-based tracking for advertising by opening the "Google Settings" app on your device, selecting "Ads", and then selecting the option to opt-out of interest-based ads.

      Please note that the above information may change when the above manufacturers updates their systems. Also note, that your device may use another platform, not described above. In that case, please consult the manufacturer documentation for further instructions.
  • You can also turn off certain third party targeting and advertising cookies by visiting the following link: Network Advertising Initiative.
WITH WHOM DO WE SHARE YOUR PERSONAL DATA?
  • Internal concerned parties - we share your information with companies in our group, as well as our employees, in order to provide you with our services.
  • Business partners - we share your information with business partners, such as storage and analytics providers who help us provide you with our Services. These third parties may have access to your Personal Data so that they may perform these tasks on our behalf, but they are obligated to comply with the highest security standards and applicable data protection legislation, and may not use your Personal Data for any other purpose.
  • Compliance with laws and law enforcement entities - we cooperate with government and law enforcement officials and private parties to enforce and comply with the law. We will disclose any data about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process (including but not limited to subpoenas), to protect our or a third party's property and rights, to protect the safety of the public or any person, or to prevent or stop any activity we may consider to be, or to pose a risk of being, illegal, unethical, inappropriate or legally actionable. We also may be required to disclose an individual’s Personal Data in response to a lawful request by public authorities, including meeting national security or law enforcement requirements.
  • Merger and acquisitions – we may share your data if we enter into a business transaction such as a merger, acquisition, reorganization, bankruptcy, or sale of some or all of our assets. Any party that acquires our assets as part of such a transaction may continue to use your data in accordance with the terms of this Privacy Policy.
TRANSFER OF DATA OUTSIDE THE EEA
If you reside in the European Union ("EU"), please note that some data recipients may be located outside the EEA. In such cases we will transfer your data only to such countries as approved by the European Commission as providing adequate level of data protection, or enter into legal agreements ensuring an adequate level of data protection.
HOW WE PROTECT YOUR INFORMATION
We have implemented administrative, technical, and physical safeguards to help prevent unauthorized access, use, or disclosure of your Personal Data. Your data is stored on secure servers and isn’t publicly available. We limit access of your information only to those employees or partners on a “need to know” basis, in order to enable the carrying out of the agreement between us.

While we seek to protect your information to ensure that it is kept confidential, we cannot absolutely guarantee its security. You should be aware that there is always some risk involved in transmitting information over the internet. While we strive to protect your Personal Data, we cannot ensure or warrant the security and privacy of your Personal Data or other content you transmit using the Service, and you do so at your own risk.
RETENTION
We will retain your Personal Data for as long as necessary to provide our Service, and as necessary to comply with our legal obligations, resolve disputes, and enforce our policies. Retention periods will be determined taking into account the type of information that is collected and the purpose for which it is collected, bearing in mind the requirements applicable to the situation and the need to destroy outdated, unused information at the earliest reasonable time. Under applicable regulations, we will keep records containing client Personal Data, account opening documents, communications and anything else as required by applicable laws and regulations.
USER RIGHTS
If you are a resident of the European Union ("EU"), you may request to:

  • Receive confirmation as to whether or not Personal Data concerning you is being processed, and access your stored Personal Data, together with supplementary information
  • Receive a copy of Personal Data you directly volunteer to us in a structured, commonly used and machine-readable format.
  • Request rectification of your Personal Data that is in our control.
  • Request erasure of your Personal Data.
  • ​Object to the processing of Personal Data by us.
  • Request to restrict processing of your Personal Data by us.
  • Lodge a complaint with a supervisory authority.
Please note that these rights pertain to EU residents only, are not absolute, and may be subject to our own legitimate interests and regulatory requirements.
Your California Privacy Rights - If you are a California resident, California Civil Code (Section 1798.83) permits users of the Services who are California residents to request and obtain from us a list of what Personal Data (if any) we disclosed to third parties for direct marketing purposes in the preceding calendar year and the names and addresses of those third parties. Requests may be made only once a year and are free of charge. Under Section 1798.83, California residents are entitled to request and obtain such information, by e-mailing a request to the email address appearing below

Users Outside the EU and California - Some of the aforementioned rights are applicable in certain jurisdictions outside the EU and California as well. Users residing outside these jurisdictions are welcome to contact us for any questions or requests at the details below.
OUR POLICY TOWARD CHILDREN
We understand the importance of protecting children’s privacy, especially in an online environment. The Website and Services are not designed for or directed at children under the age of 18 years old (“Minors”). We do not knowingly collect Personal Data from Minors. If a parent or guardian becomes aware that his or her child has provided us with Personal Data, he or she should contact us using the details provided above.
HOW TO CONTACT US?
If you wish to exercise any of the aforementioned rights, or receive more information, please contact us using the details below:

Email: support@seomatic.com

Mailing address: PO Box 18160, Jeursalem, Israel, 9118101
UPDATES TO THIS POLICY
This Privacy Policy is subject to changes from time to time, in our sole discretion. The most current version will always be posted on our Website (as reflected in the "Last Updated" heading). You are advised to check for updates regularly. By continuing to access or use our Service after any revisions become effective, you agree to be bound by the updated Privacy Policy.